S3E8 - Taking the time to plan
The Marketing Matters Podcast

S3E8 - Taking the time to plan

2021-04-22
In the final episode of our 'Bridging the Gap' series, we emphasise the importance of planning. As the old saying goes, "to fail to plan is to plan to fail", and without a focus or sense of direction, success often comes down to luck. And, despite plans being considered so crucial, people commonly sidetrack and forget about theirs. Why? Many might complain about being too busy, but sometimes time needs to be taken to work not just in the business but on it. To sustain your plan and monitor its progress,...
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