Creating Business Beyond This Reality: Katarina Nilsson on The Erica Glessing Show Podcast #1342

Katarina Nilsson is an entrepreneur with 15 years of experience as a naming expert and strategist. She’s also an artist and certified Joy of Business facilitator. Through her naming agency Eqvarium, she has helped create names for some of the world’s most recognizable brands such as Sony Ericsson, H&M, Toyota, Electrolux and BabyBjörn.

A renowned expert in naming strategy, Nilsson has been a keynote speaker at universities and organisations around Europe. She has a Master of Arts degree, has studied Branding and International Property Law and speaks several languages fluently, including Swedish, English, Spanish and German.

A passionate change agent, Katarina draws upon the tools and teachings of Access Consciousness™ and Joy of Business to support positive change for individuals and groups, whether it be expanding a business, unlocking creativity, inviting play and lightness into life or making changes for the better in the body.

Beyond 8 minutes of daily inspiration, Fresh Fridays are for introducing new talent!

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