Live from MWC - George Yianni from Philips Lighting on why the IoT starts with lights

In this on-site podcast from the Mobile World Congress show floor, Jon talks with George Yianni of Philips Lighting (inventor of Philips Hue) on why the Internet of Things starts wtih lights, and why smart lights can have a potent impact. In this keynote preview podcast, Yanni explains how a sixty dollar light bulb can actually be a terrific value, and why the network of lights above our heads at work can be a worthwhile move into the Internet of Things. Yes, you can get Busting the Omnichannel on iTunes.