#41 - Your Follower Numbers Don’t Matter

Blake talks about a story in the news this week about an Instagram Influencer with over 2.6 million followers and her new clothing line. Should this guarantee traction for her business? You'd be surprised. We break down the problem with using Social Media for sales and how a multitude of business owners are missing the mark. 

Episodes referenced: #15 - Creating 1000 Raving Screaming Fans