Welcome back to The Daily Drive, the podcast that gives gym owners the tools they need to take their businesses to the next level! I'm Laura Alvarado, and in this episode, I'm going to introduce you to a powerful sales technique that can help you eliminate objections, boost your EFT, and increase your revenue: prescriptive selling.
Prescriptive selling is all about creating a personalized prescription for each prospect based on their goals, preferences, and time constraints. By tailoring your sales pitch to their individual needs, you can eliminate objections and position yourself as an expert that they can trust.
Think about it: when a doctor writes a prescription, you follow it because they're the expert. The same principle applies to prescriptive selling. By using this method, you can establish yourself as the expert and lead your prospects toward the sale.
And the best part? Prescriptive selling doesn't require you to discount your services or sacrifice your bottom line. In fact, it can actually help you increase your EFT and generate extra cash for your gym.
If you're ready to learn more about prescriptive selling and how it can transform your gym's sales game, be sure to check out my Facebook community for a full script and other valuable resources. You can join that here: https://www.facebook.com/groups/gymleadconverter.
And if you're loving the daily content on this show and want more actionable tips for scaling your gym, don't forget to subscribe! Thanks for tuning in, and I'll see you in the next episode.