How do you measure results from video?
You may get thousands of views or clicks to your website, but if people don’t convert, does that mean it was successful?
For Dr. Williams, his video marketing results led him to be nominated by the White House for a chairman position on the committee to fight breast cancer. I call that a success.
In this week’s episode, hear the full story of Dr. Williams and how an employee of one of our client’s moved up the executive ladder by learning how to prove results from video marketing. I also interview Glen Hughes, a video producer from Gordian, about how they have been able to use video in order to see positive results.
If you’re still skeptical about video marketing, then tune into this week’s episode of Video Marketing Mastery to put those worries to rest.
Ep. 315: A Video’s Value Is Limited Without A Clear Conversion Path
Ep. 314: Todd's Thanksgiving Special
Ep. 313: How To Build A LinkedIn Live Community With Russ Johns
Ep. 312: YouTube Will Start Showing Ads On All Video
Ep. 311: Ease Is A Greater Threat To Growth Than Hardship
Best of VMM: The Stories You've Always Wanted To Know
Best of VMM: How to Turn Customers Into Your Marketing Army, with Jay Baer
Best of VMM: Celebrating Audience Stories From Around the World: Part 3
Best of VMM: Celebrating Audience Stories From Around the World: Part 2
Best Of VMM: Celebrating Audience Stories From Around the World: Part 1
Ep. 310: Instagram Extends Live Streams to 4 Hours
Ep. 309: Not Using A CRM Is Remote Selling Malpractice
Ep. 308: How Sales Rockstars Build Rapport
Ep. 307: Preparing Your Videos For A Mobile Audience
Ep 306: Finding The Positive During Covid
Ep. 305: Are You Insecure About Adding Value In Video?
Ep. 304: How To Create The Perfect Day
Ep. 303: How To Create Customer Testimonial Stories That Convert
Ep. 302: How to Use A Scratch Voice Over In Editing
Ep. 301: Election Day Memories as a Reporter
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