IAM2372 - Essential for Success in Franchise Broker Journey: CEO Time

Gresham Harkless discusses his day and shares insights about strategic planning, leadership, and working on versus in the business. 

 

He mentions that his day is focused on meeting with his team at Blue 16 Marketing for strategic planning, which allows him to step back and focus on the bigger picture.

 

Gresham emphasizes the importance of "CEO time"—dedicated time to think strategically and work on the business rather than getting bogged down by the tasks of the business itself.

 

Gresham reflects on the interconnectedness of the three main businesses he manages: CB Nation (content creation), his digital marketing company, and Blue Star (a franchise brokerage).

 

In addition, he highlights the challenge of balancing the demands of strategic thinking and execution but emphasizes how important it is to remain dialed into the business’s overall goals.

• Blue Star Franchise: http://bluestarfranchise.com
• Browse the Franchise Inventory: https://bluestarfranchise.com/franchise
• Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment
• Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co

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