Augmented Reality (AR) and Virtual Reality (VR) - collectively Immersive Reality - are hot topics in the tech industry. We often think of them only in the context of gaming, but their use cases are widespread and there's a huge potential for the technology in the world of Digital Commerce. Listen in as we explore what AR are VR are, and how these technologies can be applied your commerce experience. Today we're joined by Mark Persaud, an expert in the IR space who will help us unpack this exciting topic.
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