Why to Get People Excited About What You’re Doing (w/ Ian Jeffrey, CEO Breathe Life)

How different is building a business in Canada versus the Valley or New York? Today's episode with Ian Jeffrey, Founder & CEO at Breath Life tells a story of relishing these different perspectives:

Competition for Talent and Money

Sure there's more talent and investors in the valley, but the competition for those resources is fierce,

Try retaining that deep experienced talent in the valley when they realize you're not the next Facebook, versus 

Building a business with people who are attracted and committed to your vision and values,

Customers and Profitability

Building a business without any thought about profitability (valley), versus

Building a business for actual paying customers,

Timing

Building a business far ahead of its time and hoping to sell-out, versus

Building a business whose time is now and operating it profitably 

These and more lessons of serial entrepreneurship applied to the wild lands of insurtech await you in this 12-minute downloadable podcast.

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My name is Josh Hollander, CEO of Horton International North America, an executive talent and recruitment firm.

Are you seeking talent for the next big Insurtech? Connect with me on LinkedIn: https://www.linkedin.com/in/joshuarhollander/