Josh Hovey, VP at Martin Waymire and former spokesperson and communications director for the state's 2018 Proposal 1 ballot initiative joins the podcast to talk about cannabis business branding and communications. Also featured on the show: Host Ryan Basore and co-hosts Tom Beller, founder of Real Leaf Solutions, Sam Rosinski, co-owner of Fresh Coast Extracts and Kevin Pybus, owner of Truu Cannabis.