Mark Lusted: Managing Director and Founder, Dock9: Innovation for the incumbent (95)

2020-07-24

Digital innovation agency Dock9 helps incumbents catch up with the start-ups. Its client list ranges from small Lloyd’s brokers to global insurers, such as Arch and Assurant. Managing Director and Founder Mark Lusted joins Matthew to discuss what insurtech has taught insurers about digital engagement. Talking points includes: Best practices for user engagement Getting senior management excited about user testing Designing portals and websites for brokers The rise of chatbots during Co...

Digital innovation agency Dock9 helps incumbents catch up with the start-ups. Its client list ranges from small Lloyd’s brokers to global insurers, such as Arch and Assurant.

Managing Director and Founder Mark Lusted joins Matthew to discuss what insurtech has taught insurers about digital engagement.

Talking points includes:

Best practices for user engagement
Getting senior management excited about user testing
Designing portals and websites for brokers
The rise of chatbots during Covid-19

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