We want to pivot a bit and discuss how to spot and eliminate clichés as you write your book. Whoops, we need to eliminate "pivot" from this introductory copy! In this episode, we regale each other with the challenge of how to write in fresh language. A cliché is simply a word or phrase that is overused, tired, well worn. If you want your book to be read - and then referred - you'll want to do the hard work of eliminating the worn-out phrases of your industry or community from your writing.