S6E2 - Gettin‘ strategic

Can your marketing function ever push beyond the "grunt work" - and graduate from order-taker to strategic advisor? We asked someone who should know: former consultant, firm CMO, and strategy consultant Jeff McKay. He did give us (some) hope - and shared a bunch of tips you should hear.

Episode guest: Jeff McKay, Founder & CEO, Prudent Pedal.

Voices, production, etc. by Ash and Flo.
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota

Pls. find the shownotes to this episode at unbillable-hrs.com!