HBO Max Becomes a Streaming Giant, Subscription Fatigue, and Openness to Netflix Ads | Aug 23, 2021
Behind the Numbers: an EMARKETER Podcast

HBO Max Becomes a Streaming Giant, Subscription Fatigue, and Openness to Netflix Ads | Aug 23, 2021

2021-08-22
On today's episode, we discuss how many subscribers HBO Max has, whether partnering with Snapchat can move the needle, and if some kind of HBO Max bundle could be attractive. We then talk about the authenticity of subscription fatigue, how successful Disney's current release strategy is, how to convince young folks to go back to the movies, and how open Netflix subscribers would be to an ad-supported plan. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Paul...
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