Favorite Interviews Week: Cody Worsham Chief Brand Officer of LSU Athletics & Winning the Content Arms Race - 21Nov2022

How LSU is winning the Content Arms Race

Guest Cody Worsham, Chief Brand Officer of LSU Athletics talks about:

• How was the LSU Athletics Social Media team created?
• For those interested in content creation, what can they do to get started?
• How does LSU Athletics Social Media team make decisions?
• What is the LSU Athletics Social Media team’s role in supporting N.I.L.?
• LSU Gold for those who want deeper engagement