Immersive Training & Leadership in the Trades: A Chat with Felicity Monsees

Welcome to another exciting episode of The TradeMarke, your go-to podcast for everything marketing in the trades! In this episode, hosts Sarah Ghirardo and Eric Thomas are joined by the incredible Felicity Monsees. Together, they delve into the intriguing world of trades marketing, exploring insights, stories, and strategies that unite the trades and marketing industries.

The conversation kicks off with a fun icebreaker about favorite road trip candies, setting the stage for an engaging and informative discussion. Felicity shares her unique journey into the chimney industry and how she founded Hearthside Hustle, a business dedicated to helping clients with proper SOPs, employee buy-in, and effective marketing strategies.

Discover the importance of immersive training for frontline staff, and how virtual reality is revolutionizing training in the chimney industry. Felicity also emphasizes the significance of building company culture, employee confidence, and having hard conversations to eliminate workplace drama.

Join us for an episode filled with valuable insights, laughter, and a deep dive into the world of trades marketing. Don't forget to leave us a review, share the episode with a friend, and let us know your thoughts!