This month's podcast looks at what is involved in a corporate re-brand and what is involved for technical authors if their organisation decides to rebrand.
What is a corporate brand? And what is involved when an organisation decides to rebrand?
As part of the research for this podcast we looked at various websites which are mentioned in the podcast. Many thanks to those organisations and their expertise. Here are the links to the ones mentioned in the podcast:
We'll also publish a transcript of this podcast on the Cherryleaf blog.
About Cherryleaf:
Cherryleaf
107. Why communication skills are not enough
106. The mysterious Reuse Files button in Microsoft Word
105. What are the most common problems organisations make with developer portals and API documentation?
104. Fixing broken developer portals
103. Training during the Lockdown - Lessons learnt
102. Bridgerton, Brexit, and Cherryleaf: The Untold Story
101. Deborah Reid on usability testing
100: What you told us - the one goal you’re setting for 2021
99. Trends in Technical Communication for 2021 and beyond
98. Judging the The DevPortal Awards 2020
97. The Remote Work Decade?
96. Heroic Technical Writing, with Bart Leahy
95. Publishing a Kindle ebook in 2020
94. Judging technical communication awards
93. Writing controls-based procedures during the lockdown
92. Newly released applications from Microsoft and Adobe that could help you be a better communicator
91. BLM, inclusivity and techcomm
90. Mike Hamilton on using Flare to manage content for chatbots, the UI, Help and Knowledge Bases all from a single source
89. The end of corporate classroom training?
88. Will Myddelton on moving from an oral to a written culture
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