Accounting vs. Strategy: Demystifying Key Financial Roles for Business Growth

In today's episode, Dan Cooper invites Ben Olsen of Tarsus CFO Services to delve into the often confusing world of financial roles within a business. We discuss the differences between a bookkeeper, a controller, and a CFO, and why understanding these distinctions is crucial for any business owner. With wit and expertise, Ben provides clear insights into how these roles contribute to a company's financial health and strategic growth.

We explore topics such as the typical responsibilities of each financial role, when and why a business might need a controller versus a CFO, and the impact of efficient financial management on business decisions. Ben also shares practical advice for businesses experiencing growth pains and offers tips on how to assess your current financial setup to determine if you need additional expertise.