When It Comes To Customers, No Bad News Can Be Terrible News
Customer Experience University - Winning Loyalty & Engagement One Customer at a Time

When It Comes To Customers, No Bad News Can Be Terrible News

2023-09-28
In this episode, Dr. Joseph Michelli navigates the nuanced topic of customer complaints and feedback. Delving into a recent consulting experience, he uncovers the often under-appreciated value of complaints and why they're akin to gifts for businesses. Joseph highlights the pitfalls of customer silence and explains why the absence of complaints doesn't always signify satisfaction. Rather than directly seeking complaints or compliments, he advocates for neutral, open-ended questions that pave the...
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