Avoiding the Biggest Mistake Private Practices Make When Selling to Corporations

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www.NewPatientGroup.com
At New Patient Group, we are more than just orthodontic practice consultants. We are a transformational coaching and marketing company bringing outside of healthcare expertise to orthodontic practices wanting to thrive in the new economy. We come from outside your orthodontic practice “bubble” with real expertise in all the non-clinical skill sets you and your team must have to succeed in today’s commoditized orthodontic industry. We are described by others as having an “underground cult following” with a client retention rate of over 98% and the biggest orthodontist names as clients while spending virtually nothing on advertising. 

Embarking on a journey of true entrepreneurial enlightenment, this episode peels back the curtain on the complex dance of selling family-owned practices to the voracious appetite of corporate giants. I, Brian Wright, with a treasure trove of insights as a former plastic surgery corporation CEO, lay bare the crucial mindset shifts and the embrace of coachability that can turn your business struggles into golden opportunities. Also in the spotlight is the resounding success of our MPG Iconic event, setting a new paradigm for orthodontic industry gatherings that you simply can't afford to miss.

The conversation then pivots to the future, where we're lighting the way with our new initiatives. I'm thrilled to welcome Dr. Bob Skopek for our first CEO fireside chat, promising no-holds-barred business banter that you can catch on our podcast. With the advent of 'Thursday Thoughts', our digital marketing maestros will be serving up weekly wisdom that's sure to elevate your online presence. And for those craving to disrupt the status quo, my upcoming keynote at OrthoFi's Nexus National Event will challenge your perceptions on leadership and entrepreneurship.

In the final stretch, we get up close and personal with the trials that accompany business ownership. From my own trenches at New Patient Group, I recount the siren call of short-term fixes and the salvation that lies in delegation and trust. I underscore the significance of quality and consistency over quick, cheap solutions, especially when standing your ground against corporate takeovers. Concluding with a rallying cry, I advocate for the power of professional coaching and a strategic business approach that can transform selling your practice from an act of desperation to a crowning achievement.

This podcast is dedicated to orthodontists that own their own practice, their employees and their families. It is also followed by other doctors that include dentists and every other type of doctor there is. It is also followed by restaurant owners and many other types of business owners.