The Difference Maker Revolution Podcast

Thriving In Uncertain And Challenging Times

Feeling the pressure of today’s economy? You're not alone—but you're also not powerless.In Episode 127 of the Difference Maker Revolution podcast, we're diving into a conversation every photographer needs to hear right now:“Thriving in Uncertain and Challenging Times”Join Jeanine McLeod, Steve Saporito, and Jonathan Ryle as they tackle the tough stuff—from shrinking consumer confidence to shifting buyer behaviour—and share the exact strategies photographers are using to not just survive, but grow.Here’s what you’ll discover:✅ Why your mindset is either fuelling or freezing your growth✅ How to stay visible when others go silent✅ The real reason Gen X grandparents are your next big market✅ How one photographer booked out April before the month even started✅ Why “just being a photographer” isn’t enough—and what to do instead✅ A simple way to fill gaps in your schedule using clients you already haveIf you’re tired of hearing “things are slow” and ready to actually do something about it, this episode is your blueprint.📈 Tap into smart strategies, emotional connection, and real talk.Join the Difference Maker Revolution!Take the first step toward creating a photography business that makes a difference. Visit the Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:Generate highly targeted leads.Increase conversions with ideal clients.Build long-term client relationships.Create consistent, predictable revenue.This show is hosted by industry experts:Jonathan Ryle: Photography marketing funnel specialist.Steve Saporito: Serial portrait studio owner and photography educator.Jeanine McLeod: Family portrait photographer specialising in joyful, storytelling photography for parents.Tune In for Real-World StrategiesGain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

Studio Design Tip - The Most Important Area in Your Photography Business

Ever wondered why some studios effortlessly close high-ticket sales while others struggle? In this eye-opening episode, Steve, Jeanine, Jonathan, and Ronan pull back the curtain on the design consultation room—and reveal how small tweaks can lead to massive profit gains.From psychological triggers to layout hacks, this conversation is packed with practical, no-fluff insights that every professional photographer needs to hear.Tune in to learn:The one design element that skyrockets sales - and why most photographers overlook itHow to get clients emotionally invested before you even show them a photoThe “penthouse principle” that positions your best products to sell themselvesWhat’s sabotaging your sales (hint: it might be your furniture or... goldfish crumbs)How to design a powerful space - no matter your studio size or budgetThis episode will change the way you think about selling your work. Forever.Listen now. Your studio space is either selling for you—or against you.Join the Difference Maker Revolution!Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:Generate highly targeted leads.Increase conversions with ideal clients.Build long-term client relationships.Create consistent, predictable revenue.This show is hosted by industry experts:Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.Jonathan Ryle: Photography marketing funnel specialist.Steve Saporito: Serial portrait studio owner and photography educator.Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.Tune In for Real-World StrategiesGain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

How To Run A Successful Model Call

Forget the tired “model call” that just fills your feed with pretty faces and empty wallets. In this game-changing episode, Steve and Jeanine break down how to turn model calls into a profitable, strategic marketing tool that fuels your business - not drains it. Whether you're looking to fill last-minute calendar gaps, create fresh studio samples, or re-engage existing clients, this conversation is packed with insights to help you do it right.If you're tired of freebie-chasers, no-shows, and “exposure” sessions that go nowhere, this is the episode you've been waiting for.Highlights you won’t want to miss:The one mindset shift that turns model calls into revenue-generating machinesWhy “free sessions” are costing you more than you thinkThe simple CRM trick Jeanine uses to fill her studio with raving fansHow to ensure clients actually value the experience (and spend more)What makes a display image attract high-spending clients—not just complimentsWhether you're scaling, rebooting, or just tired of inconsistent bookings—this episode is your blueprint for smarter, more strategic model calls.Join the Difference Maker Revolution!Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:Generate highly targeted leads.Increase conversions with ideal clients.Build long-term client relationships.Create consistent, predictable revenue.This show is hosted by industry experts:Steve Saporito: Serial portrait studio owner and photography educator.Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.Tune In for Real-World Strategies and gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

Beyond The High School Senior Season - How To Turn Your Clients Into Year-Round, Quality Clients

What if your high school senior sessions could unlock a year’s worth of bookings—and deeper, lifelong client relationships?In this episode, Jeanine, Steve, and Ronan unpack how to turn a “one-and-done” senior portrait session into a full-blown family connection strategy. From navigating the emotional weight of senior year for parents to leveraging life transitions for ongoing sessions, this is the mindset shift your business needs.Forget the smoke bombs and trendy sets—this is about impact.🔑 Highlights You Can’t Miss:Why senior portraits are really for the parents (and how to market to them)The conversation every photographer should be having—but isn’tEmotional triggers that drive repeat bookings year-roundHow to spot multiple session opportunities hiding in plain sightWhat empty nesters, family dynamics, and nostalgia mean for your salesThe Gen X money mindset—and how to tap into it with intentionTurning a 10-week chaos season into consistent income all yearIf you’ve ever felt like you’re leaving money—or meaning—on the table, this episode is for you.Join the Difference Maker Revolution!Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:Generate highly targeted leads.Increase conversions with ideal clients.Build long-term client relationships.Create consistent, predictable revenue.This show is hosted by industry experts:Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.Steve Saporito: Serial portrait studio owner and photography educator.Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.Tune In for Real-World StrategiesGain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

Maximizing Your Wedding Sales Beyond The Couple

What if one wedding could lead to five new clients—without spending a dollar more on marketing? In this powerful episode, Steve, Ronan, and Jeanine reveal the overlooked strategy hiding in plain sight: how to turn weddings into a goldmine of ongoing portrait opportunities. If you're still only selling to the bride and groom, you're leaving thousands on the table. Tune in to discover how to build emotional value, multiply your bookings, and create lasting legacy products that clients can’t resist—even in a digital age.🔥 Episode Highlights:The game-changing mindset shift: “You’re not photographing a dress—you’re photographing someone’s daughter.”Why parents and grandparents can outspend the couple (and how to reach them).A simple call that makes clients fall in love with your work—before the shoot even begins.The “forever session” that moves clients from digital hoarders to high-end wall art buyers.Real scripts and strategies that book 2+ portrait sessions from every wedding—on the spot.How AI-proofing your business starts with meaningful conversations, not better gear.Ideal for: Wedding photographers, portrait artists, and anyone ready to transform emotional storytelling into sustainable, high-ticket sales.Ready to stop being “just the photographer” and start becoming irreplaceable? Hit play.Join the Difference Maker Revolution!Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship.The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to:Generate highly targeted leads.Increase conversions with ideal clients.Build long-term client relationships.Create consistent, predictable revenue.This show is hosted by industry experts:Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America.Steve Saporito: Serial portrait studio owner and photography educator.Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.Tune In for Real-World StrategiesGain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice.Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.