Game Changer | Employee Gamification | Internal Enterprise Gamification | hosted by Jesse Lahey, Aspendale Communications

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Game Changer is a show on using gamification to engage employees. Join us as industry experts discuss one of the hottest trends in business today: using fun and game-thinking as a strategy to better engage employees in their work and in areas such as health and wellness, recruiting, and more. This is a special podcast series by the producers of the top-rated podcast the Engaging Leader. Game Changer is the show for CEOs, HR Executives, and other business leaders to learn about internal...

Episode List

GC25: Four Game Drives – and One Drive to Rule Them All

Mar 26th, 2014 2:00 PM

Assuming you have defined the right business objectives, the most important key for successful gamification is to target the right motivators: the drives that make people want to engage and that stimulate the right thoughts and actions to accomplish your objectives. In this episode, Jesse discusses: The Four “E.A.S.I.” Game Drives Game Actions that appeal to […]

GC24: Killer Gamification: Engaging for Impact

Feb 18th, 2014 4:00 PM

The term “gamification” gained popularity in 2010; by the end of 2012, it had reached mega-trend status. For decades, video games had demonstrated phenomenal power in engaging the focus of people of all ages. Now, businesses were using gamification, which we define as game-inspired tactics to engage people, often with similarly powerful results. However, the […]

GC23: Using the Gamification User Types in the Real World | with Andrzej Marczewski

Jan 7th, 2014 3:00 PM

The tech research firm Gartner made headlines in late 2012 when it predicted that 80% of current gamified applications would fail to meet business objectives — due to poor design, ineffective communication, or ill-defined business objectives. If poor design is a primary culprit of failed gamification, how can you improve your chances of success? Andrzej […]

GC22: The Octalysis: 8 Core Drives of Gamification | with Yu-kai Chou

Dec 3rd, 2013 3:00 PM

Yu-kai Chou has been a regular speaker and lecturer on gamification around the world for organizations like Stanford University, Google Inc., The Gamification Summit, the Innovation Center in Denmark, and many more. Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003 and was rated #1 among the […]

GC21: Gamifying Consumerism at Healthcare University | with Clayton Nicholas

Nov 12th, 2013 3:00 PM

Clayton Nicholas brings nearly two decades of experience as an entrepreneur, Fortune 50 executive, and Army Officer to his role with Change Healthcare. After honing his expertise in general management, marketing, strategy and sales techniques across healthcare and information technology sectors, Nicholas now leads marketing and public relations functions while helping to drive strategy and […]

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