The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders

TAM 065: SamCart With Scott Moran

Episode 65 continues the payment series that was started in Episode 63. The series covers payment processes, shopping carts, order forms, everything you need to take money online and manage those customers once they buy from you. This week’s guest is Scott Moran of SamCart. On average, one click upsells increase sales by 68.3%. Listen in to […] The post TAM 065: SamCart With Scott Moran appeared first on The Active Marketer.

TAM 064: ActiveRelay with Dan DeWitte

In episode 64, we continue our 'payments series'. This week I talk to Dan DeWitte, the creator of ActiveRelay.  Why I wanted to highlight ActiveRelay first, was that it is unique in the payments space in that is is designed to work with ActiveCampaign from the ground up. [Tweet "New payment platform specifically designed for @ActiveCampaign. http://autom8.im./ar"] Most of the other payment platforms that integrate with ActiveCampaign do it as an afterthought. Meaning that they have their payment platform in place and then try to bolt on some ActiveCampaign integration. Set yourself up with a free ActiveRelay trial account and check it out   ActiveRelay started with ActiveCampaign in mind and currently is only focused on integrating with ActiveCampaign. Consequently the integration is super tight allowing you to do things at a very granular level.  Have a look at the product integration screen below. ActiveCampaign integration doesn't get any better than that. So if  you are a Stripe user and ActiveCampaign integration is high on your list of requirements, check out ActiveRelay.   Bullet Points We Chat About: Why create the product in the first place Where it fits in the marketplace Some of the cool features Who it is right for How to get started If you want to give ActiveCampaign a try, you can set up a free trial account here. If you want to take your sales funnel and marketing automation skills to the next level, join us at The Active Marketer Insiders my private mastermind and coaching community where we share all the good stuff! Links Mentioned In The Show ActiveCampaign The Active Marketer Insiders TAM 063 - How To Choose A Payment Platfrom Stripe PayPal ActiveRelay Bean Ninjas  SamCart Listening options: Subscribe via iTunes On Stitcher Radio Go to the top of the page and use the on-site player. The post TAM 064: ActiveRelay with Dan DeWitte appeared first on The Active Marketer.

TAM 063: How To Choose A Payment Platform

In episode 63, we are beginning a "payments series" highlighting a number of payment platforms that integrate well with ActiveCampaign. There is no "best" payment platform, only the most appropriate for your needs. So you have to have a clear picture of what exactly you need before you try to choose a solution to your payment needs. [Tweet "Don't get it wrong. How to choose a payment platform. #podcast #payments #shoppingcarts"] So, before you choose any payment platform or shopping cart, make sure you create a list of requirements. Trying to find a cart without doing your requirements first is a recipe for disaster. You'll end up not getting what you want and you may have to change carts, wasting time, energy and money. So listen in and learn how to come up with an objective set of requirements before you go looking for a new payments platform. A big element to consider when evaluating any payments solution is how well it integrates with the other systems you use. You can find out more about ActiveCampaign integrations in Episode 25 of the podcast Bullet Points We Chat About: Which payment gateways do you need? One off payments or recurring? Traditional 'add to cart' functionality? Do you need upsells and cross-sells? What does it integrate with? How well does it integrate? Customer management Sales metrics Do you need an affiliate program? What kind of volume you are going to do? If you want to give ActiveCampaign a try, you can set up a free trial account here. If you want to take your sales funnel and marketing automation skills to the next level, join us at The Active Marketer Insiders my private mastermind and coaching community where we share all the good stuff! Links Mentioned In The Show ActiveCampaign The Active Marketer Insiders SamCart ActiveRelay PayPal Stripe Zapier Listening options: Subscribe via iTunes On Stitcher Radio Go to the top of the page and use the on-site player. The post TAM 063: How To Choose A Payment Platform appeared first on The Active Marketer.

TAM 062: Cate Richards – Case Study Part 3

In episode 62 of the podcast, we check back in with Cate Richards to see how she is getting along with setting up here sales funnels [Tweet "Marketing automation case study part 3 #podcast #marketingautomation"] If you want to give ActiveCampaign a try, you can set up a free trial account here. If you want to take your sales funnel and marketing automation skills to the next level, join us at The Active Marketer Insiders my private mastermind and coaching community where we share all the good stuff! Links Mentioned In The Show ActiveCampaign The Active Marketer Insiders Case Study - Part 1 Case Study - Part 2 Listening options: Subscribe via iTunes On Stitcher Radio Go to the top of the page and use the on-site player. The post TAM 062: Cate Richards – Case Study Part 3 appeared first on The Active Marketer.

TAM 061: T20 ActiveCampaign Feature Updates

In episode 61, I go through a few new feature updates to ActiveCampaign and what that might mean to the way you do business and build your marketing automation sequences. [Tweet "Have you heard about these new #ActiveCampaign feature updates? #podcast #marketingautomation"] ActiveCampaign recently rolled out some usefull feature updates, that will make your marketing life a little easier in a number of ways. Listen in to this week's 'Tactical 20 ' episode to find out more We Chat About: Person...