Send & Grow by SparkLoop

Does your newsletter need a podcast? With Jeremy Enns of Scrappy Podcasting

In this week's episode of the Send & Grow podcast, SparkLoop's Dylan Redekop sits down with Jeremy Enns, the bearded brains behind the Scrappy Podcasting newsletter and Podcast Marketing Academy.Jeremy is not just a podcast marketing expert; he's a master at intertwining the worlds of newsletters and podcasts to create a unique blend of content that captivates audiences.In this episode, Dylan & Jeremy dive into:The Synergy Between Newsletters and Podcasts: How Jeremy leverages this dynamic duo to build a loyal audience.Podcasting for Newsletter Operators: Jeremy shares why he believes creating a podcast can be a game-changer for newsletter operators and under what circumstances it truly makes sense.Practical Steps to Start Your Podcast: From ideation to execution, Jeremy outlines the how-tos of podcasting for newsletter enthusiasts looking to expand their reach.Newsletters for Podcasts: Flipping the script — the benefits of having a newsletter for your podcast....and a treasure trove of actionable advice and insider tips for anyone looking to enrich their content strategy with podcasts and newsletters!OTHER LINKS MENTIONEDpodcastmarketingacademy.com/sparkloopPodcast Marketing Trends Explained on Apple PodcastsPodcast Marketing Trends Explained on SpotifyDylan on Twitter/XDylan on LinkedInSparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.SparkLoop Partner Programs — grow your newsletter at 10x speed.SparkLoop Affiliate Contest — recommend SparkLoop, earn commissions, and win a FREE trip to Cancun!

Navigating Newsletter Ads in 2024: Expert Strategies with Ryan Sager & Jesse Watkins of Who Sponsors Stuff

Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Ryan Sager & Jesse Watkins of Who Sponsors Stuff. In this episode, Dylan, Ryan & Jesse discuss…How they became Experts: Ryan and Jesse's journey from managing a multimillion-dollar newsletter ad division to founding Who Sponsors Stuff2023 Ad Market Retrospective: A look back at the challenges and shifts within the newsletter ad space in 2023, setting the stage for what's to come.2024 Ad Market Trends & Predictions: What newsletter operators should be paying attention to in 2024. Starting with Sponsorships: Whether you're at 1,000 or 100,000 subscribers, uncover the right time and strategy to introduce ads to your newsletter.Pricing and Performance: Learn how to set your ad rates and ensure your ads perform well, enhancing sponsor relationships and securing renewals.The Future of Newsletter Sponsorships: Ryan and Jesse's take on the balance between subscription and ad-supported models, and why ads can be a win-win for your content and audience....and much more!OTHER LINKS MENTIONEDWho Sponsors StuffThe Newsletter Conference (use code SPARKLOOP for $100 off your ticket!)Ryan on LinkedInRyan on TwitterJesse on LinkedInDylan on Twitter/XSparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.SparkLoop Partner Programs — grow your newsletter at 10x speed.SparkLoop Affiliate Contest

How Noor Chopra grew Touristy to 100k+ subscribers 100% organically

Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Noor Chopra. Noor writes the Touristy newsletter: "quick bites on Business, Tech and the Future of Consumer Culture, served with a side of millennial sarcasm."Touristy, loved for its witty tone and skimmable format, has captivated a diverse audience, soaring to an impressive 111,000 subscribers in just four years. The impressive part? She's grown it 100% organically. In this episode, Dylan & Noor discuss…The Birth of Touristy: How a pivot during the pandemic led to the creation of a unique newsletter platform.Growth Tactics: The unscalable yet effective strategies Noor employed to kickstart subscriber growth.Content Creation: The art of curating engaging and relevant content that resonates with readers.Monetization Journey: From the first ad dollar to a diversified revenue stream without spending on ads.Engagement Secrets: Maintaining an astonishing open rate and the role of visual content.Future Aspirations: Noor's vision for Touristy and potential ventures into podcasting....and much more!OTHER LINKS MENTIONEDTouristy newsletterNoor on LinkedInNoor on Twitter/XDylan on Twitter/XSparkLoop.appSparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.SparkLoop Partner Programs — grow your newsletter at 10x speed.SparkLoop Affiliate Contest

Deep Dives & Community Ties: Unlocking Newsletter Growth — with Chenell Basilio of Growth In Reverse

Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you. Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Chenell Basilio. Chenell writes the popular Growth In Reverse newsletter.  Since publishing her first edition to 4 people, she has since grown her newsletter to over 30k subscribers organically in the past year. In this episode, Dylan & Chenell discuss…The Genesis of Growth In Reverse: How Chenell's curiosity about newsletter monetization led to the birth of an invaluable resource.Research-Driven Content Creation: The meticulous process behind each deep dive and how Chenell uncovers the secrets of newsletter growth.The Power of Community and Networking: Chenell's strategy in leveraging social media and genuine engagement to boost her subscriber count.Monetization Without A Paywall: How Chenell utilizes sponsorships and coaching to sustain her newsletter, maintaining free access for her audience.The Future of "Growth In Reverse": Chenell’s vision for expanding her content through coaching, speaking engagements, and potentially, audio formats....and much more!OTHER LINKS MENTIONEDGrowth In Reverse newsletterChenell on LinkedinChenell on Twitter/XDylan on Twitter/XSparkLoop.appSparkLoop's Paid RecommendationsSparkLoop Partner ProgramsSparkLoop Affiliate Contest

Crafting newsletters that connect — with Tarzan Kay

Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Tarzan Kay. Tarzan has written a weekly newsletter to her email list for over 7 years. In that time, she went from making $15,000/yr as a piano teacher to over $2M a few years later. But the success wasn't all it was cracked up to be. She's since made a 180° change in her approach. Since doing so, She's built a robust community around her newsletter, primarily serving course creators, coaches, and service providers by sharing invaluable insights on emails. In this episode, Dylan & Tarzan discuss…From Email Marketing to Newsletter Pro: How Tarzan transitioned from an email marketer to a full-fledged newsletter operator.Relational vs. Transactional Communication: Learn the stark differences between traditional email marketing and the more personal, engaging world of newsletters.Building Trust Through Consent: Tarzan shares her strategies for maintaining subscriber trust through consent practices and why it's crucial for newsletter success.Monetization and Content Creation: Uncover the nuances of newsletter monetization, including ads, sponsorships, and creating compelling content that resonates.Sustaining Engagement Over Years: Tarzan reveals her secrets to keeping a newsletter fresh and engaging for over seven years....and much more!OTHER LINKS MENTIONEDTarzan Kay's newsletterTarzan on LinkedinDylan on Twitter/XSparkLoop.appSparkLoop's Paid RecommendationsSparkLoop Partner ProgramsSparkLoop Affiliate Contest