Practical AI with Siara Nazir + why LinkedIn wants an Identity Graph

The Marketoonist Talks Martech

Delighted to welcome Tom Fishburne, the founder, and CEO of Marketoonist - you can't have missed them, they’ve been featured in all the big business publications and of course, you may recognize the style in several brand campaigns as well

Practical AI with Siara Nazir + why LinkedIn wants an Identity Graph

Today we welcome special guest Siara (pronounced Sai-ra) Nazir, who is Head of Digital Marketing at Autodesk - a company we are all familiar with because of products like Autocad (that is just one of the hundreds of its brands of course)…Siara herself has been a marketer for close to two decades, and has done it all, from above the line to below the line and now digital marketing. We’re excited to be speaking with a practitioner to get a different perspective on martech and the challenges that come with digital transformation. Here are my choice takeaways from the show!