How to Grow your eCommerce Business - Shopify, Amazon, eBay, Google and More!

How to Grow your eCommerce Business - Shopify, Amazon, eBay, Google and More!

https://anchor.fm/s/8b48f9f0/podcast/rss
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Trevor Ginn from Vendlab.com interviews interesting people about their eCommerce journey. We discuss everything required to start and run an online business, including marketing, logistics, product sourcing and marketplaces. Many of the topics discussed are covered in his book, How to Grow Your eCommerce Business: https://vendlab.com/buy-our-how-to-grow-your-ecommerce-business-book/ www.Vendlab.com is an eCommerce marketing agency specialising in online marketplaces and eCommerce platforms.

Episode List

Creating Micro Influencer Campaigns at Scale with Stack Influence

May 8th, 2025 9:09 AM

In this episode, we’re joined by William Gasner, co-founder of Stack Influence (https://stackinfluence.com/) a platform that helps eCommerce brands drive product awareness through micro-influencer marketing at scale. Stack Influence connects brands with thousands of everyday influencers to generate authentic content, boost social proof, and increase sales.Topics we discussed:What does Stack Influence do?Where did you get the idea from?What is a micro influencer. Is everyone a micro influencer these days?What is the relative effectiveness of micro vs macro influencers?What are the costs? How cost-effective is it?How do you track results?What social media platforms do you work with? Which one works bestHow does the process work?Does this work with marketplaces or just websites?What kind of products does your platform work for?What is the future of influencer marketing?What has inspired you recently?How to Grow Your eCommerce Business is product by VendLab (https://www.vendlab.com) an Amazon growth agency.

Growing your eCommerce Business with AI-Powered Video Ads

Feb 10th, 2025 6:36 AM

In this episode of How to Grow Your eCommerce Business, Trevor sits down with John Gargiulo from Airpost (https://airpost.ai/) to explore how AI is helping eCommerce brands create high-converting ads with ease!Topics we cover:What is the process of creating a video using Airpost?What makes a good video?How does AI help?What are the best platforms to publish video ads?Who do video ads work best for?What are your video creation best practice tips?What kind of performance are you seeing from the videos?What is the future of video ads?What has inspired you recently?How to Grow Your eCommerce Business is a podcast from the multi-channel eCommerce agency Vendlab (www.vendlab.com)

Grow your eCommerce Business with Alternative Marketplaces

Feb 3rd, 2025 3:41 AM

In this episode of the How to Grow Your eCommerce Business Podcast, we explore opportunities on platforms like Walmart, Bol.com, and Allegro, sharing expert insights and strategies to scale your online business successfully. This episode is sponsored by the multi-channel eCommerce consultancy VendLab ⁠(www.vendlab.com⁠) Marketplaces we cover: Fruugo Walmart Cdiscount Allegro OnBuy Bol.com Tmall Lazada TradeMe Mirakl marketplaces Mercado Libre

Grow Your eCommerce Sales with Rep AI - AI Chatbot for Shopify

Jan 26th, 2025 2:49 PM

In this episode of How to Grow Your eCommerce Business features Trevor interviews Rep Ai (www.hellorep.ai). The Rep AI chatbot guides and supports shoppers at the right moment—boosting sales, resolving inquiries, and delivering data-driven insights for an optimized shopping experience. Use this exclusive code to get a 25% discount in addition to the 30-day free trial: HOWTOGROW25 Topics we cover: How did you get the idea for the Hello Rep? What kind of training does it require? How do you get the most out of the product? How do you have you avoided AI hallucinations? What kind of performance are you seeing? Are there any positive externalities e.g. support tickets, fewer returns? Does it pass the Turing test? Do you think that search and chat are combining? What is the future of eCommerce customer interface? Where can people find you online?

Grow Your eCommerce Business Internationally

Jan 5th, 2025 2:55 PM

This episode of the How to Grow your eCommerce Business Podcast covers strategies, insights, and success stories to help you scale your eCommerce business globally. This episode is sponsored by the multi-channel eCommerce consultancy VendLab (www.vendlab.com) Topics covered: Advantages of international trade Grow sales by up to 50% -         Reach new audience -         Grow sales -         Less price competitive Disadvantages -         Customer service issues -         Shipping times -         Currency conversion -         Compliance -         VAT registrations -         Duty -         Fragile items Types of international trade -         Simple -         Advanced Shipping options -         Ship from domestic location -         Local fulfilment -         Special mention: FBA and Pan-EU FBA What the major international sales channels -         Amazon -         eBay -         Google Shopping -         Local sites - Cdiscount, Bol.com Google Shopping -         Can do this all from the same Merchant centre/Google Ads -         Multi-language feed -         Localisation of website -         Accept multiple currencies Amazon -         Works same in every country -         Automatic translation -         Combined EU and NA accounts -         Remote FBA -         Pan-EU FBA

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