#5: Conversion Rate
Conversions & Conversion Rate. How to calculate conversion rate
#4: Cost Per Acquisition
CPA - What it means and how to calculate it
#3: CTR - Click Through Rate
How to calculate CTR (Click Through Rate)
#2: ROI - Return On Investment
Find out what ROI means and how to calculate it
#1: Media Buying Basics at Golden Hippo Media
Media Buying Basics talk I held for my fellow teammates and coworkers at Golden Hippo Media