BeerTalkNow

BeerTalkNow

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Focusing on the business and culture of craft beer from farm to glass.

Episode List

Shock G Forever

Jun 15th, 2024 2:21 AM

Digital Underground is a movement that continues to celebrate the joy of life decades after the group was founded. It is because of this continued movement that the golden ale Shock G Forever was created to celebrate the life of the legendary Shock G.  In this episode, we had the pleasure of not only speaking to Hella Costal Brewing Company and Oak Park Brewing Company about the golden ale, but Peps and Young Hump on aspects about Shock G that only those involved in the movement would know. The Movement Never Dies.  Cheers

Off That Fire

Apr 17th, 2024 4:00 PM

What Up World!!!   All it takes is the right sacue to make good extraodinary.   When hot sauce is the topic of discussion, there is no one way a person perfers it. Some like it spicy, others like it plan old hot, and then there are those who like it with a hint of sweetness. Whatever your profile for hot sauce is Keep It Lit Hot Sauce Company has a flavor for you. The Co-Founder Rome was bringing his creation to the masses and after all the bottles were sold we disscussed how he got started in the hot sauce business, his vision for scaling, and how he will incorporate beer pairings to meet his consumer's needs. Cheers

Draught Season

Apr 10th, 2024 4:00 PM

What Up World!!! When you give somone their flowers while they are grinding to be better, you never have to wonder if they appreciate you. Draught Season is a business that adheres to the motto "if the streets love you then you good". Not only has the company created amazing craft beer and merchandise, but their focus of bringing the craft beer community to brewers on the rise, has created a movement of collaboration.  This episode will ignite a fire to take action on understanding who are you as a business, what will you do to ensure your audience understands who you are, and what are you willing to do to become successful.  Cheers   

The Art Of Julia

Apr 3rd, 2024 4:00 PM

What Up Wold!!! Developing ones craft is something that many start but few continue, and it is in that continuation where one finds the path to clarity.   In this episode Creative Director Julia provides insight on what creativity and art can do for business, and why it is essential in making that step into the unknow. This is an episode that will invigorate the creativity in you.   Cheers

The Innovation Of Jess

Mar 27th, 2024 4:00 PM

What Up World!!!   Far too often when discussing the craft beer industry we do not look at what Research and Development (R&D) has done to provide brewers with new ways of utilzing ingredients in new ways.  In this episode we talk to Jess, a former R&D memeber at New Belgium, who has brewered beer all over the world, and is still in love with the creativty of craft beer in the Bay Area. We discuss the fun of R&D, breweries closing in the Bay Area, and what will push the craft beer industry forward. This is a good time for a beer.   Cheers

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