The Aesthetic Report

Camera Ready with Paul Heslop

Connect with us via text! What does it take to stand out in today’s content-saturated beauty industry? This week, we sit down with Paul Heslop—serial entrepreneur, former skin care CEO, and the creative force behind Creative Juicey Studios, where he’s produced more than 3,000 videos for top spa and wellness brands. Paul shares his journey from building and selling an award-winning international skin care line to redefining how aestheticians and global brands market themselves through video, storytelling, and AI-driven strategies. From practical beginner tips to the biggest mistakes aestheticians make in marketing, this conversation is packed with insights for anyone ready to go from “invisible” to booked and busy.Follow DERMASCOPE:Instagram: @dermascopeFacebook: facebook.com/dermascopePinterest: @dermascopeTikTok: @dermascopeFollow Paul: Instagram: @creativejuiceyFacebook: facebook.com/creativejuicey Website: creativejuicey.comAdditional Links:Visit our website.Learn more about this podcast.Subscribe to the magazine.Read the September 2025 issue.

The Wild West of Modern Beauty Marketing with Elizabeth Brasher & Lonice Stoker

Connect with us via text! From minimalist transparency to celebrity-backed controversies, beauty marketing is everywhere—and it’s getting bolder by the day. In this episode, Elizabeth and Lonice unpack the latest campaigns making headlines: The Ordinary’s stripped-down Instagram post calling out the industry’s obsession with celebrity endorsements, SKIMS’ $48 face-slimming wrap that’s sparked equal parts curiosity and criticism, and the rise of OnlyFans collaborations with brands like Urban Decay and TA3. Tune in for a discussion that dissects tone, timing, and brand identity in modern beauty campaigns—and what these trends might signal for the future of professional skin care marketing.SEGMENTS[04:18] Topic Discussion[44:47] Product ReviewsFollow DERMASCOPE:Instagram: @dermascopeFacebook: facebook.com/dermascopePinterest: @dermascopeTikTok: @dermascopeFollow Elizabeth & LoniceElizabeth Brasher Instagram: @theskingalLonice Stoker Instagram: @lacedbylonicespaAdditional Links:Join AIA: dermascope.comVisit our website.Learn more about this podcast.Subscribe to the magazine.Read the September 2025 issue. 

Throwback Thursday with Dr. Mark Lees

Connect with us via text! In this season one throwback, creator of Mark Lees Skin Care, Dr. Mark Lees talks with Michelle to recap his illustrious career as one of the country's most noted skin care specialists, an award-winning speaker, product developer, and celebrated author. In this episode, Michelle and Dr. Lees discuss getting involved in the industry's mover and shaker circuit, what drew Dr. Lees to the aesthetics profession and how he built his spa, and getting into product development, plus all about combining luxury spa experiences with results-driven skin care,  corrective complexion care, and giving clients' confidence! Follow DERMASCOPE:Instagram: @dermascopeFacebook: facebook.com/dermascopePinterest: @dermascopeTikTok: @dermascopeFollow Dr. Lees:Dr. Lees' Instagram: @markleesskincareDr. Lees Website: marklees.comAdditional Links:Visit our website.Learn more about this podcast.Subscribe to the magazine.Read the September 2025 issue.

September Overview (Minisode)

Connect with us via text! Summer is almost over, but that doesn't mean the DERMASCOPE calendar is slowing down. Listen in to this week's minisode to hear all about our September offerings, including the "The Luxury of Wellness Technology: Where Innovation Meets Care" webinar on September 29, the September issue featuring Pevonia on the front cover, and a few products our Managing Editor is loving! And, as always, check the links below to learn more about anything you heard in this episode! Follow DERMASCOPE:Instagram: @dermascopeFacebook: facebook.com/dermascopePinterest: @dermascopeTikTok: @dermascopeAdditional Links:Visit our website.Learn more about this podcast.Subscribe to the magazine.Read the September 2025 issue. Get an anniversary box.Register for the September 29 webinar. 

Being the Disruptor with Janel Luu

Connect with us via text! This week on The Aesthetic Report, we’re joined by “The Disruptor” herself — Janel Luu, Founder and CEO of Le Mieux Cosmetics, PurErb, and Kizo Lab. With more than 40 years of experience as an educator, researcher, and formulator, Janel shares how Korean aesthetics are influencing the professional treatment room, why pros should move beyond inflammation-driven results, and how hands-on sculpting methods can help create a niche in today’s quick-fix beauty culture. Along the way, Janel offers insights into ingredient innovation, delivery systems, and the skills professionals need most to thrive in a competitive industry. This is a must-listen! Follow DERMASCOPE:Instagram: @dermascopeFacebook: facebook.com/dermascopePinterest: @dermascopeTikTok: @dermascopeFollow Janel & Le Mieux:Janel's Instagram: @janelluuLe Mieux Instagram: @lemieuxLe Mieux Facebook: facebook.com/LeMieuxSkincareAdditional Links:Visit our website.Learn more about this podcast.Subscribe to the magazine.Read the August 2025 issue. Nominate a brand or professional in the 2026 ACAs.