How to Win A U.S. Political Campaign

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Close examination of major aspects of a modern political campaign in the United States. The course takes a pragmatic, skills-based approach aimed at preparing students for high-level, meaningful work on a local, state, or national campaign for both candidates and ballot measures. Topics include: campaign organization and management, fundraising and campaign finance, communications and messaging, polls and focus groups, campaign strategy and storytelling. There will be numerous guest lecturers...

Episode List

Guest Lecture Interview #7: Amy Rathfelder

May 21st, 2020 11:24 PM

Amy is an experienced campaign operative who is currently the campaign manager for Portland Mayor Ted Wheeler’s re-election campaign. This interview was recorded on Thursday, May 21st, two days after Oregon’s primary election, where Mayor Wheeler received just under 50% of the vote, forcing a runoff election in November.