SHIRT SHOW

Kyle Caldwell | MADE Lab | Shirt Show 279

After having a death grip on the highly contested screen taping record for the better part of the last decade as production manager at Shirt Kong, Kyle Caldwell (CEO of Garage Dog Brewing) has shifted gears and is now running the training and support program at MADE Lab. Topics of discussion include: The Press Assistant to Production Manager journey, gatekeeping information, what makes a good production manager, what an ideal schedule looks like, production bottlenecks, hiring, testing, and gimmick bands.

Matt Dobbs | Classy Screens | Shirt Show 278

Caught up with Matt & Dave from Classy Screens after a late night of printing, and immediately got into Matt’s wild story of how his young California skater self came into printing these large last minute rush orders in New York City. Topics of discussion include: sketchy couriers, working with iconic skate brands like Globe and Baker, falling into printing through the New York art scene, live printing, Santa Claus gigs, a haunted print space, balancing inbound and outbound sales, judging a pizza by it’s logo, seeing your prints in the wild, expanding your offerings, 3I/ATLAS, and sharks.

Brett & Justin | Print Hustlers 2025 | Shirt Show 277

Brett Bowden and Justin Lawrence are back on the pod to catch us up on the going ons of their respective shops, as well as spread the gospel of Print Hustlers Conference 2025. Prepare for a great conversation with some great dudes. Topics of discussion include: Fulfill engine, pivoting markets, company identity, taking care of your community, business events, bringing buttons back, art disruption, creating live events, equipment upgrades, Facebook groups, and Waterworld.

Elisa Serrano | Don't Lose Hope | Shirt Show 276

The times really are giving us all a hell of a time right now, and marketing is on the mind as a result. Elisa crushes it with DLH's socials, so getting her story and discussing content and marketing strategies seemed like a perfect recipe for a great pod. Adding in Angel from Halo Print Co. in the co-host seat for a little extra seasoning, the conversation/workshop/therapy session that followed was chef's kiss. Topics of discussion include: CRM, branding focus in marketing, being true to yourself, marketing to your clients and not your industry, not feeding the algorithm, knowing your value, SEO, google reviews, Discounts, content workflows, and sparking joy.

Travis Calhoun | 456 Print Co | Shirt Show 275

Travis Calhoun is a stunt biker turned printer. Needing to fulfill his own clothing brand’s needs, he took printing into his own hands and has really hit it off thanks to knowing his customer base and niching down into his own community. Topics of discussion include: Getting started, paying dues, building the right team, social media marketing, SEO, building out a new shop, Facebook marketplace, branding, and 90s kid ish.