PR with a Difference with Justine McKell

‘PR with a Difference’: Join Simone Milasas, business mentor, author & international speaker, & Justine McKell, the driving force of McKell Media, speak about using PR to expand your business.

Aired Monday, 16 February 2015, 4:00 PM ET

Simone Milasas and Justine McKell discuss using PR to expand the zone of your business. Most people think that you need to have a huge following before hiring other people to assist you. What if it were the other way around? What if you could hire people to contribute to you growing your business into the massive creation it could be.

About Guest Justine McKell

Justine McKell is a fiercely passionate advocate for health, wellness and conscious living. With a background in radio and television, Justine has an extensive understanding of the demands and needs of media. She is the master of story-telling and creating waves across TV, radio and print. Her early years spent on ‘the other side of the fence’ are evident daily in her successes and the visibility she creates for clients. Someone who can only be described as a dynamo, Justine is well-respected by those who know her. Never satisfied with average, Justine’s focus and dedication to facilitate positive change is an inspiration to many and is a driving force behind McKell Media.