What Happened To The Vegan Movement? Rich & Simon Hill On The Rise & Fall Of Plant-Based Eating

By 2020, veganism wasn't a fringe choice. It was mainstream. A few years later, the momentum faded. So what happened?

I sit down with nutrition scientist Simon Hill for an honest autopsy – the overhyped meat alternatives, the broken trust around health claims, the sanctimony that turned people off, and how eating plants got tangled up with politics and masculinity. I cop to my own part in it too.

No dogma. No purity tests. Just a reckoning, and a saner way forward. Enjoy.

Show notes + MORE

Watch on YouTube

Newsletter Sign-Up

Today’s Sponsors:

Eight Sleep: Get $350 off your Pod 5 Ultra with code RICHROLL👉🏼https://www.eightsleep.com/richroll

PlantPower Meal Planner: Get $20 off an annual subscription with code RICHROLL20👉🏼https://meals.richroll.com

Squarespace: Use code RichRoll to save 10% off your first order of a website or domain👉🏼https://www.squarespace.com/RichRoll

Airbnb: Your home might be worth more than you think. Find out how much👉🏼https://www.airbnb.com/host

Rivian: Electric vehicles that keep the world adventurous forever👉🏼https://www.rivian.com

Prolon: Get 15% OFF sitewide + a $40 bonus gift👉🏼https://www.prolonlife.com/richroll

Momentous: Get up to 35% off your first order👉🏼https://www.livemomentous.com/richroll

Check out all of the amazing discounts from our Sponsors👉🏼https://www.richroll.com/sponsors 

Find out more about Voicing Change Media at https://www.voicingchange.media and follow us @voicingchange

Learn more about your ad choices. Visit podcastchoices.com/adchoices