Someone recently asked me what I thought about spending money on radio advertising. He was concerned about the cost and whether it was worth taking the risk. Now I’ve been down this road before. When I was in practice, I spent money on radio advertising in several different ways. My experience wasn’t great, but the bottom line regarding marketing is all about return on investment.
In this week’s chiropractic podcast, I talk about why chiropractors may want to steer clear of big media marketing. I discuss which chiropractors may want to consider advertising on the radio or TV. I also talk about alternative advertising options that would probably work better for the average chiropractor.
Let’s get into it!
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Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast
Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites
Chiropractic SEO: https://rocketchiro.com/chiropractic-seo
463: Chiropractic Reality Check & Bad Chiropractic Posters | A Conversation With Dr. John Stenberg
462: Life Isn’t Fair For Chiropractors. Now What?
461: Why Don’t Medical Doctors Refer To Chiropractors?
460: How Chiropractors Can Get More New Patients From Google Search
459: Top Chiropractors On Instagram | Who Were My Favorites And Why?
458: Top Chiropractors On Instagram | My Overview & Observations
456: How Chiropractors Can Start Selling Products On Their Website
455: Chiropractors Make Their Life Harder Than It Really Needs To Be
454: Struggling Chiropractors Often Ask The Wrong Question
453: Talking Chiropractic Micro Practices & Getting Started with Dr. Margie Smith
452: The Starting Point Of Patient Retention For Chiropractors
451: 14 Common Mistakes That Young Chiropractors Make When Starting Their First Practice
450: What Type Of Content Should Chiropractors Create?
449: Non-SEO Factors That Are Important For Your Chiropractic Website
448: Buying a Chiropractic Practice? Here’s Some Things Chiropractors Should Know
447: Talking About Chiropractic & The Importance Of Communication With Dr. Kevin Christie
446: Chiropractic Marketing Home Runs, IC Nightmare, & Plans For The New Year
445: Chiropractic Documentation Doesn't Have To Suck | A Conversation With Dr. Gregg Friedman
444: What Makes Chiropractors Successful | A Conversation with Dr. Jeff Langmaid
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