Sue Harvey

Sue Harvey is Founder & Principal, New Direction Strategy. Sue established New Direction Strategy to help organizations do change better. Her work builds on two decades of experience in complex organizations, deep communications expertise, a system-level perspective, and a belief in the power of a team’s innate wisdom and creativity to solve problems in unexpected ways. Over her 25-year career in business, non-profits, and government, Sue has been involved in organizational changes from every angle – as a leader, as a team member, and as a C-suite advisor. Before founding New Direction Strategy, she served for more than 15 years at Massachusetts’s largest health plan, Blue Cross Blue Shield of Massachusetts, in roles including Chief of Staff to the CEO and Senior Director of Member and Provider Communications. Earlier in her career she was Deputy Communications Director for the Minority Leader of the U.S. House of Representatives, executive-on-loan to the Rose Kennedy Greenway Conservancy, and a public affairs consultant with clients including Home Depot and the San Francisco Recycling Program. Through the course of her career she has: ·  Managed successful executive leadership transitions. ·  Coached leaders and teams through organizational, operational, and leadership changes ·  Built teams from vision to organization chart to award-winning execution. ·  Designed and facilitated educational, team building, and strategic planning workshops. ·  Advised non-profits on strategic planning, communications, and organizational change. ·  Created messaging strategies and related communications for a range of audiences including national media, regulatory agencies, industry associations, and internal employee groups. A Williams College graduate, Sue holds certificates in Leadership Coaching from Georgetown University’s Institute for Transformational Leadership and in Change Management from Prosci.  She trained in facilitation at Georgetown, and completed the Center for Creative Leadership's Leadership Development Program and UMass Boston's Emerging Leaders Program. She is a recipient of the Wonder Woman Award from the Massachusetts Women's Political Caucus. Living outside Boston with her husband, two children, and a menagerie of pets including guinea pigs and chickens, Sue has ample opportunity to practice flexibility in times of change.