Jet Cessant is the Co-founder and CMO of Tastelli, a 10-calorie, zero sugar, vegan jelly with collagen, antioxidants, and vitamins. He graduated from the University of Miami with a bachelor's in international finance and marketing and received a master’s in business with a focus on marketing from Northwestern's Kellogg School of Management.
Jet is passionate about marketing, innovation, consumer insights, and content creation. Currently, he’s also the Product Marketing Manager of Shopping at Pinterest.
In this episode…Are you a snack person but struggle to find healthy and affordable snacks? Where can you get a tasty snack that promotes wellness and a healthy lifestyle?
After the pandemic, Jet Cessant and his two grad school friends struggled to find cheap snacks that were good for them. Their struggles propelled them to create Tastelli, a jelly snack that was more nutritious and tastier for the average American. Now people don't have to feel guilty indulging in their sugary snack cravings.
On this episode of the Firebelly Social Show, Duncan Alney talks with Jet Cessant, the Co-founder and CMO of Tastelli, about creating and running a healthy jelly snack. Jet talks about Tastelli, their accomplishments and target audience, and the most popular flavors.
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