In this episode we are speaking creativity and idea generation with Terry Webb; an Adelaide based career media creative. Terry draws on his extensive experience across television presenting, comedy writing, content production, creative event design and commercial solutions. Terry shares his view on setting a brainstorm up for success, managing different stakeholders in the creative process and why linking creative solutions back to client outcomes is vitally important.
Recorded by Stevie-Leigh Batiste at SoundsLikeButter
Edited, Hosted and produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Mastering sales messaging
Precision Prospecting
Post-Pandemic Presentations
Power Scripts
Product vs Proposition
Unearthing Killer Insights
Nailing an ideal week
4 years of the podcast
Less is more in 2024
Pricing Power Plays
Ethical Dilemmas
Selling in a downturn
Selling Niche Audiences
Creating a sales strategy
Moving the market
Creating winning presentations
Upping your “internal” sales game
Selling media to small business
Subjective Value: Avoiding a race to the bottom
Unpacking media agencies
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