There's a great debate happening right now among founders and business owners at every level — is outbound lead generation better than inbound marketing? And the answer might surprise you.
In this episode of Running With Wolves, Savannah breaks down both sides of the debate using real client stories, real conversion rates and real revenue numbers. Including a multi-seven figure brand whose entire sales strategy was built on chasing strangers — and why that's not actually a strategy. It's a positioning problem.
Whether you're making six figures a year or nine figures a year, here's what this episode will change about the way you think about your marketing and your sales:
• Why inbound marketing crushes outbound when it comes to conversion rates, friction and ROI
• The difference between a 5% cold conversion rate and a 40-50% warm conversion rate — and what creates it
• Why until you're making seven figures annually through organic marketing, doing more is not the answer
Apply to work with Savannah HERE: http://bit.ly/applywlfpodcast or DM her on Instagram @itssavannahjordan ( / itssavannahjordan ) with your takeaway.
inbound vs outbound marketing, organic marketing strategy, sales conversion rate, how to get more clients, marketing psychology, scale without burnout, 2026 marketing strategy, leads without ads