You either get having pets or you don't. The same can be said for the Trupanion (TRUP) bull and bear cases - the true believers are able to produce pages of compelling research making their case either way, unable to sway one another.
We start with a bearish article which picks apart the bull case as a way into the stock. We look at what the right category for Trupanion is, whether its effect on the petcare world will be positive in the end, and where that leaves the company and the stock.
Topics covered
5:45 - The right way to categorize Trupanion 16:00 - The emotional resonance of Trupanion's business and whether that leads to inflation, and the value of pet insurance 23:45 - Does pet spending become a bubble and trying to break out the numbers on the bull case 31:00 - The ultimate outcomes of the pet insurance business and our Peter Lynch hat 36:00 - Getting to the fundamentals - industry, company, stock price, does it all work? 40:30 - A few contextual and bear treat elements - regulatory issues, the headquartersBehind The Idea #100: The Alphies 2.0
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