“The more people we can influence, the more people we can serve and help.” – Brian Buffini
From negotiating to collaborating, you need persuasion to get anything done in life. In this episode, Brian takes a deep dive into the art of persuasion, focusing on two powerful books to explain how you can become better skilled at influencing others so you can serve and help them. Topics discussed include why our need to be right means we often miss opportunity, why we all want to feel heard and why empathy is so important. Also outlined are the six principles of persuasion you can use to give customers a nudge in the right direction.
Interested in becoming highly-skilled in the area of persuasion? Check out our training programs and see how Buffini & Company can help!
LEARN MORE
YOU WILL LEARN:
Why you can't win an argument. Why people argue. Why great salespeople must be skilled at persuasion.
MENTIONED IN THIS EPISODE:
“How to Win Friends & Influence People,” by Dale Carnegie
“Influence: The Psychology of Persuasion,” by Robert B. Cialdini
“Acres of Diamonds,” by Russell Conwell
ESPN “30 for 30” documentary series
Buffini & Company Heritage Profile
“The 7 Habits of Highly Effective People,” by Stephen R. Covey
Episode 222, Choosing Hope in a Racially Divided Culture with Miles McPherson
Episode 226, The Magic of Owning a Home
Buffini & Company The Pathway to Mastery®
INSPIRATIONAL QUOTES FROM THIS EPISODE:
“A man convinced against his will is of the same opinion still.” – Dale Carnegie
“If your mind isn't open, keep your mouth shut too.” – Sue Grafton
“It is better to keep your mouth closed and let people think you're a fool than open it and remove all doubt.” – Mark Twain
“Disappointment is unmet expectations. And the more significant the expectations, the more significant that disappointment.” – Brené Brown
“To be kind is more important than to be right. Many times what people need is not a brilliant mind that speaks, but a special heart that listens.” – F. Scott Fitzgerald
“There is a distinct lack of empathy in our culture. The more you practice it, the more successful you'll be, the more you'll stand out, the more persuasive you’ll be, the more impactful you'll be.” – Brian Buffini
https://www.TheBrianBuffiniShow.com
http://www.brianbuffini.com
Instagram: https://www.instagram.com/brian_buffini
Facebook: https://www.facebook.com/brianbuffini
Twitter: https://twitter.com/brianbuffini
Theme Music: “The Cliffs of Moher” by Brogue Wave
S2E190 Rich on Any Income
Quick Cut: S2E189 How to Remove Worry
S2E188 Seize the Day
Quick Cut: S2E187 Building Your Financial Fortress
S2E186 Life is Good with Bert Jacobs
Quick Cut: S2E185 The Best You is all in the Mind
S2E184 Your Personal Growth Journey with Dave McGhee
Quick Cut: S2E183 Learn how to Negotiate from FBI Negotiator Chris Voss
S2E182 Water of Life: A Quest for Clean Water with Scott Harrison
Quick Cut: S2E181 How to Reframe Work for a Happier Life
S2E180 Beating Procrastination
Quick Cut: S2E179 The Magic of Owning a Home
S2E178 Seize Your Strengths - How to Maximize Your Life with Rachael Yeaman
Quick Cut: S2E177 Lessons From a War Hero
S2E176 Maximize Your Life - That's the Outcome of Using Your REALStrengths with Rachael Yeaman
Quick Cut: S2E175 Budget or Busted
S2E174 Calming the Chaos with Laura Vanderkam
Quick Cut: S2E173 Problem Solving 101
S2E172 The Celtic Tiger
Quick Cut: S2E171 Matthew McConaughey: Greenlights
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Money Mondays