In 1940, Pepsi President Walter Mack makes headlines by hiring a team of Black salesmen to target African American customers in a new “special markets” division. The pioneering sales team ventures into the Jim Crow south, where they build Pepsi’s brand loyalty among the Black community, despite the challenges of rampant segregation.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Steering Cunard Off the Rocks | Bon Voyage | 4
Steering Cunard Off the Rocks | The New Queen | 3
Listen Now: Once Upon a Beat
Steering Cunard Off the Rocks | Containing the Comet | 2
Steering Cunard Off the Rocks | Full Head of Steam | 1
Listen Now: The Price of Paradise
Henry Ford’s Paradise Lost | Director Marcos Colón Discusses His Documentary “Beyond Fordlandia" | 5
Henry Ford’s Paradise Lost | The End of an Idea | 4
Henry Ford’s Paradise Lost | Progress | 3
Henry Ford’s Paradise Lost | Birth Pains | 2
Henry Ford’s Paradise Lost | A Man and His Machine | 1
Pepsi: Doing Good Business | Dr. Hank Boyd on Race in Marketing and The Legacy of Pepsi's Special Markets Team | 5
Pepsi: Doing Good Business | Forging the Future | 4
Pepsi: Doing Good Business | Change for the Machine | 3
Pepsi: Doing Good Business | Leaders in their Field | 2
Hatching Penguin | Publishing Expert Dr. Jane Potter on the Challenges Faced by the Modern Publishing Industry | 5
Hatching Penguin | King Penguin | 4
Hatching Penguin | Penguin's Millions | 3
Hatching Penguin | Penguin at War | 2
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
The Vanished Podcast
American Scandal
The Generation Why Podcast
The Minds of Madness - True Crime Stories
American History Tellers