SocialMinds - A Social Media Marketing Podcast
Business:Marketing
Pinterest Predicts 2023 is officially out, and after three consecutive years of an 80% success rate, it’s guaranteed to be the best weapon advertisers can take into the pitch room with them next year. To tell us about the trends we can expect to see, what they say about culture and society, and how advertisers can use them in campaigns and content, we’re joined by Pinterest’s director of marketing for Europe, Louise Richardson. Expect to learn why Gen Z and millennials are avoiding ‘tech neck’ and taking up origami, how Gen X are gamifying their finances throughout the cost of living crisis, and how Boomers are going from conserving water in the garden to planning parties for their older parents.
Got a question or a suggestion for the Social Minds podcast? Get in touch at social.minds@socialchain.com.
Ep. 250 - Building Robust Measurement: Angie French, SocialChain & Brave Bison | SocialMinds LIVE 2024
Ep. 249 - SOCIAL IN SIX [083]
Ep. 248 - Building Engaging Campaigns: With Meta, LinkedIn & Pinterest | SocialMinds LIVE 2024
Ep. 247 - Building Communities at Scale: With American Express Global Business Travel, MOB & SocialChain | SocialMinds LIVE 2024
Ep. 246 - Building a Brand Worth Talking About: With Oatly’s Sarah Sutton | SocialMinds LIVE 2024
Ep. 245 - SOCIAL IN SIX [082]
Ep. 244 - Surreal: How To Make People Care About Product | John Thornton
SocialMinds Live is back, and we’re heading to London!
Ep. 243 - SOCIAL IN SIX [081]
Ep. 242 - Sidemen: Managing One of YouTube’s Biggest Entertainment Properties | Jordan Schwarzenberger
Ep. 241 - SOCIAL IN SIX [080]
Ep. 240 - Booking.com: How to Differentiate Your Brand in a World of Choice | Laura Kaye
Ep. 239 - SOCIAL IN SIX [079]
Ep. 238 – Pinterest Predicts: Spotlight on Trends for 2024 | Louise Richardson
Ep. 237 - Our Top 5 Nuggets of Wisdom From SocialMinds’ 2023 Season
Ep. 236 - Mob: How to Stand Out in the Busiest Social Spaces | Jake Gauntlett
Ep. 235 - SOCIAL IN SIX [078]
Ep. 234 - Reddit: How Community Recommendations Lead to Repeat Purchases | Yvonne Quinn, Head of International Marketing
Ep. 233 - SOCIAL IN SIX [077]
Ep. 232 - SocialChain: How to overcome the disconnect and behind SocialMinds LIVE
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