Building out a new arm of your business in the middle of a pandemic is no small feat-but sometimes it's necessary.
In recent episodes, we've talked to different badass business owners who transformed or pivoted their businesses in response to COVID. They shared why they pivoted, how they did it, and how they're doing now.
Today's guest, Ben Potts, is another living example of how you can alter your business to meet your needs and your clients right now-and be a badass business owner all at the same time.
Interestingly, Ben was able to seamlessly open a consulting company because he was already a true expert-spending decades learning every inch of the business and meeting so many people.
As you'll hear, when you're consulting and before you've launched any sort of marketing, your first clients are going to be people that you already know-or people that they know! That's why it's essential to reach out to everyone you know that might be interested in what you're offering.
In this episode, Ben and I are going to dive into the method behind developing and launching his new program, Better Bar menu, and how he created a lucrative business before doing any kind of marketing.
Tune into this episode to hear:
Learn more about Ben Potts:
Learn more about Pia:
Ep 198: Critical Mindset Shifts for No BS Agency Owners: Profit
Ep 197: Ben Guttmann on Why Certain Messages Work and How to Design Them
Ep 196: FAQ: "But Pia, How Long Will It Take to Build My Authority Machine?"
Ep 195: What Nobody Understands About Building the Authority Machine
Ep 194: FAQ: How Can An Authority Machine Lead To Stability and Freedom in Your Business
Ep 193: FAQ: What Exactly is an Authority Machine and How Do We Start One?
Ep 192: Sara Chambers Levels Up Her Business and Goes From Good To Great
Ep 191: FAQ: "But Pia, What if I do the work and the client hates it?"
Ep 190: FAQ: "But Pia, can you actually do quality work in an intensive?"
Ep 189: Intensives 101: What Exactly Is It and How Exactly Do You Do It
Ep 188: Chris Do Drops Truth Bombs on What It Takes to Play on the Big Stage
Ep 187: FAQ: "But Pia, I tried networking and I didn't get anything out of it!"
Ep 186: FAQ: "But Pia, Where Do I Find The Leads?"
From The Archives: How Do You Sell Something That All Your Competitors Are Giving Away for Free?
Ep 185: Marsha Shandur: A Masterclass On Storytelling
Ep 184: You're Already a Badass: Loving Yourself As You Build Your Business
Ep 183: Love Bank: Withdrawals You Must Avoid
Ep 182: Love Bank: Let's Talk Deposits
Ep 181: The Love Bank in Your Client Relationships: The Concept of Deposits and Withdrawals
Ep 180: Kelly O'Connell: From No Business, No Niche to a Profitable Business in Eighteen Months
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