Santi Pochat is Vice President of Marketing at LinkedIn and he believes that beautiful ideas can come from the worst ideas. And this is what we discuss in this episode.
Santi has spent over ten years at Edelman across two stints. He's also worked at Verizon and Google. He's strategic but loves making things and I'm excited about what he's about to unleash for LinkedIn, a company he recently joined.
You can find Santi here: https://www.linkedin.com/in/spochat/
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Sweathead is a support group for strategists and account planners around the world.
We host conferences, online courses, live events, and podcasts. We also train companies.
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Stop Collaborating And Listen - Why Do Workshops Defeat Us? - Rob Estreitinho, Salmon Theory
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Brand Strategy In Venture Capital - Michael Miraflor
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The Taylor Swift Conspiracy, Creative Teams, and Job Loss - Walk And Talk, Times Square
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The Strategy To Revive One Of The World’s Biggest Fashion Brands - Esprit - Ana Andjelic, Chief Brand Officer
Going Hard On LinkedIn - Alex M H Smith, Basic Arts
How Hallmark Went From Greetings Cards To Advertising Agency - Trish Berrong
Your Personal Development Plan Template - Hell's Kitchen, NYC
Better Relationships With The Creative Department - Anirban Roy, Head of Strategy at Wieden + Kennedy, India
Humor In Advertising - What Does The Research Say? - Polly Wyn Jones, Kantar
Is There Really Less Humor In Advertising Right Now? - Paul Fisher, Head of Strategy, BBDO Dublin
Getting Strategy Jobs At Netflix, CashApp, Nike, Apple And More - Grace Gordon, CashApp
Setting Your Next Marketing Budget - This Time With Evidence - Marc Binkley, Fractional CMO
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