Welcome back to the Quest For Questions Podcast! In Part 2 of our Behavioral Economics Masterclass for Entrepreneurs, we continue our conversation with Rory Sutherland to help you Boost Sales. Don't miss this! π₯ Uncover these captivating questions: π₯ 00:00 - Intro to Part 2: The Masterclass Continues! 01:46 - Psycho-logical Innovation in Business 11:28 - Map is NOT the Territory 20:03 - Most Underrated Scientific Theory 22:30 - Inefficiency, Growth & Capitalism 27:16 - Marketing & Sales Psychology Hacks 38:03 - Getting Paid for Creative Ideas 51:35 - Solving the Most Challenging Problems 56:00 - Rory's Marketing Course & Upcoming Book... --------------------------------- π RESOURCES: π -------------------------------- π Alchemy: The Surprising Power of Ideas That Don't Make Sense by Rory Sutherland π Stop Making Sense (Upcoming Book by Rory Sutherland π Mad Masters" Online Course by Rory Sutherland π Obvious Adams: The Story of a Successful Businessman π Roger Martin π The Silo Effect: The Peril of Expertise and the Promise of Breaking Down Barriers π The Red Queen: Sex and the Evolution of Human Nature by Matt Ridley π The Experience Machine: How Our Minds Predict and Shape Reality by Andy Clark π Richard Hamming: You And Your Research -------------------------------- π Smash that Like Button! -------------------------------- If you're digging this, hit that like and FOLLOW for more mind-blowing convos! -------------------------------- π Quick Links: -------------------------------- ππ Grab FREE "Uncharted Argentina" Guide: https://argentura.carrd.co π¨ Subscribe To Quest: https://konradyerba.com ππ Grab Your Free Copy of the Art of War of the Inbox: https://konradyerba.com/book ποΈ Become (or Suggest) a Guest on the Podcast: https://konradyerba.com/podcast-2/become-a-guest ------------------------------- π¦ CONNECT: ------------------------------- LinkedIn: https://www.linkedin.com/in/konradyerba Email: konrad@konradyerba.com ------------------------------- πͺ PROJECTS: ------------------------------- AceMakers Business Community: https://acemakers.io Argentura: Argentina Off-The-Gringo-Trail: https://argentura.carrd.co ------------------------------- π¬ SUGGESTION? ------------------------------- π© Email: konrad@konradyerba.com β‘οΈ Send Your Feedback/Suggestions Here: https://forms.gle/CAPWajsAtKBMUBKs6
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