Feel Good Finance: A Financial Therapist’s Guide to Understanding Your Money Story with Aja Evans

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In this episode of Weird Finance, Paco talks to Aja Evans, a licensed mental health counselor specializing in financial therapy. Aja shares her personal journey of merging her background in counseling psychology with financial education, highlighting the importance of understanding the relationship between financial behaviors and self-esteem. The discussion delves into common financial struggles, the significance of open communication about money, and the challenges of setting boundaries in various cultural contexts. Aja also introduces her upcoming book, "Feel Good Finance," which aims to guide readers through understanding their personal financial psychology and managing their finances effectively. 

Aja Evans (@ajaetherapy) is a Licensed Mental Health Counselor, speaker, and author specializing in Financial Therapy. After going through her own financial awakening, Aja realized the connection between finances and mental health was deeper than she had been taught. Her debut book, Feel Good Finance due out December 3rd dives into the experiences so many of us have had and guides the reader in connecting their life experiences to how they behave with money. Aja has been featured in a variety of major news outlets including The New York Times, Business Insider, NerdWallet, Time, and Teen Vogue. Aja is on a mission to get more people engaged in living their best lives while attuning to their thoughts, feelings, and behaviors around money. 

The theme music was written and performed by Andrew Parker, Jenna Parker, and Paco de Leon.

If you’d like to contact us about the show or ask Paco a question about finances, email us at weirdfinancepod (at) gmail.com or submit your questions here. We’d also love your listener feedback about the show; here’s a short survey.