Nonprofit Nation with Julia Campbell
Business:Non-Profit
This episode is sponsored by my wonderful friends at Qgiv! I'll be holding a free webinar with them on July 21 - to go https://www.bit.ly/qgivandjulia and register for free! See you there!
Want to know the secrets of getting legacies right in order to secure more gifts? In this episode, I talk with Ligia Peña, CFRE, an internationally-recognized expert in gifts in wills/legacies. We cover all the nuts and bolts of legacy programs for nonprofits, how to build and market these programs, and how to do all of it even at the smallest nonprofit.
Ligia is President of Globetrotting Fundraiser where she specializes in helping nonprofits develop strategic, data-driven gifts in wills programs. Prior to consulting, Ligia was the Global Legacy Manager at Greenpeace International where she oversaw the organization’s global legacy strategy in 14 countries. She is also a Ph.D. candidate at the University of Kent where she’s researching national legacy marketing campaigns as a tool to change society’s behavior towards gifts in wills.
As an AFP Master Trainer, Ligia has trained countless fundraisers around the globe. She's a sought-after and seasoned international presenter who enjoys sharing her knowledge and empowering nonprofit professionals to think about gifts in wills differently by daring to be creative and innovative.
Connect with Ligia:
About Julia Campbell, the host of the Nonprofit Nation podcast:
Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.
She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online.
Connect with Julia on other platforms:
Instagram: www.instagram.com/juliacampbell77
Twitter: www.twitter.com/juliacsocial
LinkedIn: www.linkedin.com/in/juliacampbell
Blog: www.jcsocialmarketing.com/blog
Take Julia’s free nonprofit masterclass, 3 Must-Have Elements of Social Media That Converts
Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
5 Videos Every Nonprofit Needs with Danami-Maurice Champion
A Framework to Make Your Strategic Plan Actionable with Beth Saunders
Creating Campaigns That Inspire Your Community with Nikki Porcher
How To Turn Event Attendees into Lifelong Donors with Chad Barger, ACFRE
Finding New Donors by Using Intention with Matt Nash
How to Create a Sound Social Media Strategy with Nina Staer Nathan
Helping Nonprofits Crack the Code to Find Long-Term Donors with James Thorne
How to Boost Partnership Efforts with AI & Case Studies with Joe Waters
Fundraising from Scratch - How to Raise Money With Zero Budget and Zero Donors with Tiffany Allen
How to Boost Philanthropy Through Servant-Leadership with Evan Wildstein
Volunteer Recruitment in the Digital Age with Geng Wang
Start Attracting (Not Chasing) The Right Donors with Brooke Richie-Babbage
The Power of Bilingual Content in Nonprofit Fundraising and Social Media Marketing
How Nonprofits Can Take The Leap Into Gaming with Shane Bailey
How to Get Major Gifts Fundraising Courage with Julie Ordoñez
The Role of Tech in Your 2024 Fundraising with Melaina Chromy
How to Leverage Technology to Support Your Mission with Sterrin Bird
Nonprofit Social Media Trends for the New Year with Hootsuite
How to Double Your Revenue Using Bold Thinking with Matt Scott
How to Center Communities in Social Change with Vichi Jagannathan
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Advocacy Scoop Podcast
Social Dallas Podcast
Change Church Podcast
Six Degrees with Kevin Bacon
Digital Islamic Reminder