MarTech Podcast ™ // Marketing + Technology = Business Growth
Business:Marketing
Sharekh Shaikh, Founder of CleverX, delves into enhancing marketing research methods. Video interviews are invaluable tools in product and market research, offering deeper insights into consumer behavior and perceptions. Moreover, they allow researchers to uncover insights that may not be easily captured through traditional surveys or audio-only interviews. Today, Sharekh discusses using video for your product and market research. Show Notes
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Why Prioritizing Zero-Party Data Will Be Integral To Marketing
Choosing The Best Digital Strategy For International Business
Why You Need A Market Intensification Strategy
Why Your Media Buying Strategy Is Killing Your Brand
Why You Don't Need To Worry About The Death Of The Cookie
The Future of Marketing Measurement
The Benefits of Multi-channel Data Clean Rooms
The Toxic Dependency on 3rd-Party Cookies
Collaborating With Creators For YouTube Growth
Roadmap To Monetizing YouTube Content
Emotional Impact Of AI On Marketers
Where To Integrate AI Into Your MarTech Stack?
The State of AI Tooling
Effective Leadership In Marketing Organizations
The Right GTM For Your Company's Size & Audience
Audience Discovery For Marketing Research
Use Cases Of Generative AI In Marketing Strategies
Redefining Marketing Personalization At Scale
Strategy Alignment Vs. Tech Solutions
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