Lori Hall and Jessica Lane were tired of not seeing enough strong multicultural marketing agencies that genuinely captured the cultural nuances for the right audiences. They came across way too many tone-deaf campaigns that failed miserably. That’s when they decided it was time for them to start an agency of their own. Pop’N Creative is a successful Black-owned, women-led multicultural marketing agency, born out of a deep desire to see brands win in marketing to a multicultural world. These two changemakers share how they started a growing business at the beginning of the pandemic, some of the most common mistakes marketers make, and how one can find their voice as an activist to dismantle racism within various industries.
In celebration of Women’s History Month, Northwestern Intersections is featuring 4 female Northwestern trailblazers to honor those who have shaped and inspired the future of our community.
Episode 156: Rock and Roll Royalty, with Paul Korzilius ’76, Roland Mesa ’82, and Walt Versen ’77
Navigating the College Admissions World, with Julie Kelsheimer ’11, ’13 MMus
Recovering the Philosophy of the Self, with Adina Bezerita '17
’Cats in Sports Media, with Lisa Byington ’98, ’99 MS and Cassidy Hubbarth ’07
Telling Unheard Stories of Women’s Suffrage, with Ronny Frishman ’72
A Northwestern Life, with MaryAnn Ihejirika Marsh ’85
Love and Northwestern
Memoir, Family, and Truth, with Leta McCollough Seletzky ’98
How to Reinvent Yourself in Media, with Joey Skladany ’09
Lunch Tray Management, with Kathryn Hahn ’95 and Ethan Sandler ’95
Sports and Society, with Julie Kliegman ’13
Writing Your Reality (TV), with Toni Gallagher ’87
Chicago through Poetry, with Angela Jackson ’77
Episode 143: Navigating the News, with Bill Lord ’73
Telling History's Most Neglected Stories, with Marie Arana ’71
Making Marketing Authentic, with Kristian Alomá ’02
A Fireside Chat with University Trustee Ginni Rometty ’79, ’15 H and Northwestern President Michael Schill
Writing your own path, with Ayun Halliday ’87
Becoming a Poet, with Mary Jo Bang ’71, ’75 MA
APIDA Heritage Month Special Episode with Phil Yu '00
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