The Science of Motivation: Why It’s So Hard to Stick to Your Goals

n this episode, we sit down with Dr. Mark Faries, a behavioral medicine expert, to unpack why New Year’s resolutions fail—and why “just do it” doesn’t actually work when it comes to motivation, habits, and behavior change. We talk about confidence, self-discipline, and the real science behind why it’s so hard to stick to goals like exercising more, eating better, or finally following through on the habits you set every January. Dr. Faries shares practical, research-backed strategies to close the gap between intention and action, including how to set goals that actually stick and how to get back on track after falling off. If you’re searching for answers to why motivation disappears, how to build better habits, or how to make this year different, this conversation will hit home. You’ll walk away with a totally new way to think about goal-setting—and tools that make real, sustainable change feel possible.

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